Indian herbs and spices are renowned not only for their culi ..
A powerhouse plant that has been a staple in traditional Indian medicine is gaining popularity for its potential benefits in boosting cognitive performance and brain health.Getty Images
Move over, trendy superfoods — there’s an ancient herb making waves in the wellness world.
Say hello to bacopa, the powerhouse plant that’s been a staple in traditional Indian Ayurvedic medicine for centuries thanks to its reputed memory-boosting and anti-inflammatory properties.
It’s become the latest must-have for supplement fans looking to sharpen their minds and boost their cognitive performance.
Bacopa supplements are seeing a staggering 2,000 monthly Google searches on average — a 115% year-over-year increase, according to an analysis by beauty trend tracker Spate that was shared with Happi. Here’s a look at why it’s become so popular.
